To answer this type of question first, you must choose a cool app that you are familiar with and use yourself, rather than memorizing other people's answers by rote.
So what kind of APP is more suitable?
After reading many other answers, they all said to choose a niche app that the interviewer has never used. In fact, there is nothing wrong with this approach. The curiosity of things and the fundamental qualities of a product manager.
The other is to choose an APP that has entered the public eye, but it is not a super APP such as WeChat, QQ, Taobao, and Zhihu. This kind Latest Mailing Database of product that is already a giant and has been fully verified is not necessary to say, say There is no way to explain this kind of APP clearly, after all, the framework layer is so large; secondly, it will also make the interviewer feel that you have no special features and are extremely easy to hang.
Generally, you should choose an APP of the same scale, the user experience and industry reputation are better, and you can use the cool APP.
PS: Several APPs that are more commonly answered in the interview: Immediately, Get, NetEase Cloud Music, Know Ball Emperor, Gift Talk, etc.
What is your favorite app
My answer is: my favorite app is WeChat reading.
The details to be answered below are the logic and ideas of why you chose this APP~ that is, your answer to this interview question and logic.
The first logic:
Answer according
to the APP's scene and function satisfaction , that is, why this APP makes you use it, what functions it provides, and what needs it meets your needs;
Second logic:
The five elements of user experience elements , that is, the five aspects of presentation layer, framework layer, structure layer, scope layer and strategy layer, are to be answered. It is recommended that you read the book "User Experience Elements". To answer through this logic, it can reflect You have certain professionalism, but if you say this in an interview, you may feel that you are pretending to be too pushy and you need to take good care of it.
Why do you like this app
Let's use the WeChat reading app to analyze and answer the two answers just mentioned with practical examples:
first logic
First, analyze the scenarios and needs of the WeChat reading app, which can be disassembled into three scenarios: before reading, reading, and after reading to give hierarchical answers.
Before reading: find good books, price advantages.
Reading a book: a good reading experience.
After reading the book: social needs, self-actualization needs, knowledge review and knowledge precipitation.
(1) Reading: a better reading experience
A wide variety of books can basically meet your reading needs and find the books you want to read (investment, economics, Internet, historical novels).
Immersive reading experience, clean and concise pages, simple and convenient operation experience for writing ideas and underlining.
(2) Discover good books: I often face book shortages and don’t know which books to read
Personalized recommendation: Accurate recommendation based on reading history, updated daily.
Recommendation dimension: book reading behavior (adding to the bookshelf, buying, reading, commenting and writing ideas, sharing recommendations, scoring high) book category recommendations, book authors, and people who are interested in this book are also reading.
Recommendation methods: book-based recommendation, author-based recommendation, and recommendation based on users with similar tags.
Operational recommendation: weekly recommendation of discovery page, advertisement recommendation of bookstore, category recommendation, list recommendation, special recommendation, popular recommendation.
Friend recommendation: What books are your WeChat friends around you reading, I hope to have a common topic with your friends and find good and interesting books.
Random recommendation: Shake a random personalized recommendation (shake it to get a red envelope, exceeding expectations).